Introducing the SOUTHERN CROSS VET Charity
Perhaps the worst scenario a veterinarian and pet parent experience is as follows: a certain diagnosis is given, the prognosis is poor unless a treatment is given, but the parent of the pet cannot afford this treatment and either substandard or NO treatment is performed leading to the suffering or death of the animal.
Being pet-owners ourselves, we understand the importance of animal friends to humans. There is no more valuable bond than between the homeless and their companions. It’s often their only reason to wake up in the morning, the only justification for putting one foot in front of the other, and a vital source of friendship, when the world seemingly have turned their back on these members of the community.
Project HoPe is there for the times when the companions of those living rough fall ill unexpectedly, and provides for the medical and surgical needs of the pets of the homeless’
The decision not to pursue treatment is often one made with a heavy heart and a lot of angst, leaving financially disadvantaged owners with a sense of letting their pet down, despite years of a strong bond together. It with this painful thought that the Southern Cross charity was started – to prevent veterinarians and financially disadvantaged homeless owners never having to bargain over life and death.
Southern Cross Veterinary Clinic pledges to commit one dollar for every dollar the public and clients of the clinic contribute into this fund. The aim is simple: to alleviate the burden on struggling families who are homeless. It is hoped that through this fund, no animal will suffer due to economic disadvantage.